Bait and Switch – Carney

Tactics How to Get People to Click Naturally (Skip the Click Bait) In yesterday’s poll, 70% of you said that you fall for click bait. That’s because it’s purposefully tempting! But intentionally overexaggerated headlines are not typically advised for content. You may just end up with really disappointed readers. There are levels to it, but…

The Value Of Design And Why To Sell It

About the show: The Agency Spark Podcast, hosted by Sara Nay, is a collection of short-form interviews from thought leaders in the marketing consultancy and agency space. Each episode focuses on a single topic with actionable insights you can apply today. Check out the new Spark Lab Consulting website here! About this episode: In this…