Day 2 of SMX Next starts with a keynote from former Search Engine Land editor-in-chief and now Google Ads Liaison Ginny Marvin. Marvin helps answer questions about how Google ads products and policies work and bring marketers’ insights and perspectives back to the teams working on them. The keynote today will cover hot topics from…
The 6 Best FREE Keyword Research Tools in 2022 If it’s free, it’s for we. We love sharing the best freebies around for your SEO and keyword researchin’ needs. Let’s break down the top contenders of 2022: Moz Keyword Explorer: This is one of the go-tos for general SEO support and keyword research. While it…
How do you turn a $1 million company into a $10 million one? Or into a $100 million or even a $1 billion company? The answer: Smart execution. Smart execution enables a business to confidently run toward and achieve its vision, plans, and goals. Smart Execution is the secret sauce of the growth and marketing…
For the last several hours, Google Ads users have been noticing issues logging in. Google Ads product liaison Ginny Marvin tweeted the following response, stating that the problem was caused by an authentication issue: An issue with Google account authentication is preventing some users from accessing Google services, including Google Ads and Display & Video…
Sponsored Energy Management vs. Time Management: Why Energy Should Come First Would you look at the time?? If you’re struggling to keep up with your workday, or wondering where the day went, you’re not alone. In the 2022 Mailchimp & Co Benchmark Report, 30% of responders said that time management is one of the biggest…
Marketing Podcast with Laura Goldberg In this episode of the Duct Tape Marketing Podcast, I interview Laura Goldberg. Laura is the Chief Marketing Officer at Constant Contact. Before Constant Contact, she served as a Chief Revenue Officer for Cabbage, a leading cash flow management and data platform for small businesses acquired by American Express. Prior…
People outside of the world of marketing rarely know what SEO is or what the initialism even stands for. Within the industry, it’s a familiar term to all formidable marketers. Far less is SEO – search engine optimization – actually understood, though. First, it’s important to understand that, while SEO stands for search engine optimization,…
Clicks Top Posts of the Week Takeaways What We Learned Monday: User-generated content (UGC) is great because it lets your customers speak for you and builds more trust among your audience. Hypetrain recently made a LinkedIn post that lists the latest UGC trends. Check out the full post for statistics and tips for utilizing UGC…
My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. PhotoSonic – lets you create realistic or artistic graphics from a text description. Just type in a few keywords, and the software will produce several relevant images for you to choose from. Union…
In addition to its most recent shopping features, TikTok has just launched TikTok Shop, where users can now make purchases directly through the app. Availability. TikTok officially began testing in the U.S. this week. It was previously only available in the UK and seven countries in Southeast Asia. Invite only. TikTok is currently inviting select…