In a dataset of 15,000 prompts, we found that—on average—only 12% of links cited by ChatGPT, Gemini, and Copilot appear in Google’s top 10 results for the same prompt. Perplexity is the outlier: nearly 1 in 3 of its citations point to pages that rank in the top 10 for the target query. We analyzed…
Attention is expensive, and if you don’t win it in the first few seconds, your content may never get the chance to be seen. A hook — the opening part of a piece of content, whether audio or visual — is often the ticket to gaining that first few seconds of attention. But a strong…
Don’t swallow Polonium-210. You won’t last long, and it won’t be pleasant. There are poisons all around us. The arsenic in your rice, the drain cleaner under your sink. Alas, some poisons are impossible to avoid, and it’s not productive to live a life that’s poison-free. But it might be worth considering three questions when…
Combining remote training’s convenience with engaging on-site experiences makes hybrid platforms more effective and accessible. As the landscape develops, such learning solutions from top providers offer a blend of innovation, compliance and member-targeted service through education that addresses the unique needs of credit unions at all levels. Whether you seek leadership development, sales training or…
Search is changing. People are no longer just “Googling it.” Increasingly, they’re asking AI systems for answers and getting them instantly without having to click and sift through different websites. SEO is still essential for brands to show up in these answers, but visibility now depends on more than rankings. What matters is whether your…
Preparing for the Georgia Contractor’s Exam can feel overwhelming, especially for aspiring professionals who want to enter the industry quickly and confidently. This exam is a crucial step for anyone hoping to legally take on larger projects, secure better clients, and grow a reputable business in Georgia. Many candidates turn to online courses for contractor…
Posting more often definitely helps you grow on LinkedIn. The research has shown it, and I’ve experienced it myself. But, how much more? I’ve grown my account to nearly 20,000 followers with different experimental approaches to posting, from 30-day consistency challenges to skipping entire weeks. Meanwhile, my colleague Sabreen has crossed 17,000 by posting every…
Understanding the Texas Banking Ecosystem The Historical Roots of Banking in the Lone Star State The banking landscape in Texas is deeply rooted in a rich tapestry of historical events that shaped not just the economy, but also the cultural identity of the state. From its early days of Spanish colonial rule, when gold and…
Rolling out an AI Agent doesn’t just change how your team works – it changes who your team is. That’s something we learned firsthand. Before we launched Fin publicly, our Support team became its first alpha/beta tester and we had to move fast. No roadmap. No step-by-step guide. Just a powerful new technology, and a…
Startups face increasing competition in today’s saturated markets, making growth and visibility tougher than ever before. Success requires creative strategies that go beyond traditional marketing techniques and embrace smarter online approaches. With the right mix of digital tools, startups can build sustainable growth. Entrepreneurs must adopt targeted methods that deliver measurable results. Smart online strategies…