How 8 Companies Are Evolving Their SEO Strategies

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First, we had “the great decoupling”, now we’re seeing “the great diversification”. Brands are overhauling their strategies since losing clicks to Google.  You’ve probably heard that Google’s AI search features are tanking organic traffic. In April, we reported that click-through rates dropped by 35% across 300,000 keywords. Now, a Pew Research study has revealed that…