Daily Archives: October 30, 2024

7 Ways to Use the Meta Ad Library to Inform Your Marketing

Remember the old days with the dusty, yellow telephone book notebooks that had the numbers of everyone in town? That’s the Facebook ad library (now known as Meta ad library) for Meta ads. The Meta ad library is like a Pinterest board of all the ads running on Meta’s platforms — including Facebook, Instagram, Messenger,…

Pioneer innovator spotlight: How Lightspeed achieves up to 65% resolution rate with Fin AI Agent

We spoke with Angelo Livanos, Senior Director of Global Support at Lightspeed Commerce, about burning topics in the customer service space right now, like getting stakeholder buy-in for AI, approaches to rolling out the technology, managing change, and keeping a pulse on employee and customer satisfaction. Since implementing Intercom’s Fin AI Agent, the Lightspeed team…