Collaborating on documents and projects has never been easier, which is why we screw it up so often. Sharing and interacting with intent will save you heartache and wasted time. Some things to consider: Naming: Begin by naming your file with a digit and concept and a date. Something like “1 Book Presentation October 24”.…
Zillow, Trulia, Redfin. These names appear in almost every conversation about buying, selling, or renting property. This is not because people are particularly interested in these platforms but because they’ve become the default starting point for most property searches. The best illustration of this is that out of over 4.5M keywords that Zillow ranks for,…
Call me strange, but the About Us page is one of the first web pages I visit after discovering a brand or a creator. I want to know the people behind the curtain — their core values, the company’s origin story, and brand identity. Turns out, I’m not alone: A study by HubSpot found 31…
We’ve just hosted our inaugural AI customer service summit, Pioneer, and there are so many incredible insights and stories to share. Thousands of customer service and tech enthusiasts joined us, both in person in London and online via livestream, to explore how AI is transforming the support space. The energy and excitement was evident through…
The first step in building a successful and elegant strategy is to see the systems that are part of our lives. October is a fine month to take a moment to look closely at one: the system that brings us cheap chocolate. Like most systems, it’s largely invisible. The people in it don’t mean to…
Get the week’s best marketing content These are the 100 most searched people, along with their monthly search volumes. 100 most searched people on Google in the U.S. # Keyword Search volume 1 donald trump 7450000 2 taylor swift 7300000 3 travis kelce 4970000 4 matthew perry 3790000 5 kamala harris 2730000 6 joe biden…
Nine years ago, we decided to launch a new free product alongside Buffer. We called it Pablo, and it was a huge hit in our community. Within just seven months of its launch, half a million photos were created using Pablo. Similarly, we had the initial ideas for Stories Creator and Remix many years ago…
The next generation of customer service has truly arrived – Fin 2 is here and it’s fundamentally changing what’s possible in customer support. Fin 2 far surpasses any AI agent you’ve seen before – achieving an unprecedented 51% average resolution rate straight out the box and a 99.9% accuracy rate, it’s ready to take on…
But not all costs are the same. There are three kinds of costs that people get confused about, but understanding them, really understanding them–in your bones–unlocks opportunity. Opportunity cost: If you eat the cupcakes, you can’t also eat the brownies. Every time we choose to do something, we’re choosing not to do something else. Sunk…
Are you frantically Googling “SEO interview questions” because you’ve got an upcoming interview like… tomorrow? If so, don’t panic—I’ve got you covered. As research for this article, I’ve asked eight top hiring managers to share the #1 SEO interview question they’re asking candidates right now, so you can understand what types of questions hiring managers…