One of the biggest challenges almost every CS leader runs into at the start of their AI journey is figuring out how to get their team on board. I’ve noticed a pretty consistent theme when chatting to other support leaders about this: while almost everyone is excited about trying AI and they understand most of…
We’ve been running our content marketing agency, Grow and Convert, for 6+ years now. In that time, we’ve worked on content writing and SEO strategy for dozens of clients, including SaaS businesses, B2B service businesses, and B2C companies. From several years of experience, as well as countless conversations with other businesses doing content marketing (both…
I recently analyzed 250,000 English-language search results, primarily to answer a specific question: Do sites owned by large media companies attain more first-place rankings than independent webmasters? And if so, just how dominant are they? After weeks of full-time work I have the answers I was looking for, and initially they were more surprising than…
In medical TV dramas, losing consciousness is something that happens suddenly and dramatically. We can all tell… the body is still there, but the mind is gone, at least for now. Unfortunately, this happens in real life. At work. In our personal lives. For a few minutes or even a decade or more. We stop…
We analyzed the organic traffic growth of 1,600 SaaS companies to discover the SEO strategies that work best in 2024… …and those that work the worst. In this article, we’re looking at the companies that lost the greatest amount of estimated organic traffic, year over year. We analyzed 1,600 SaaS companies and used the Ahrefs API to pull…
LinkedIn’s evolution from job search site to social media platform seems complete with the network’s roll-out of its own vertical short-form video feeds in various sections of the app and website. Video itself is nothing new to LinkedIn — you’ve always been able to upload your own clips in various formats — but this focus…
You satisfy your customers, but can you satisfy our curiosity? With Scott Donnelly, Customer Operations Enablement Manager at SiteMinder. Please tell us a little bit about your company and what you do there.SiteMinder is a market leader in the hotel technology space, with nine offices around the world and software in eight languages. Our platform…
Below, we cover 11 B2B content marketing agencies that we’ve either heard about or clients have used. But before that, we discuss 4 questions you should ask an agency to determine if it’s a fit. Why is this important? Because it can be difficult to find a B2B content marketing agency that will actually produce…
This report has received 103 updates. The last was made on November 1st, 2023 – Documented how Reddit are now dominating results in October– Updated the number of first-place rankings the top 100 domains achieved– Three digital goliaths have 36 sites in the top 100 in October, compared to 40 in January– Confirmed there are…
The bitterness loop | Seth’s Blog Spoiled leads to bitter. A sense of entitlement is a trap, because bitterness demands more evidence and seeks to maintain dominance over the other emotions. When we’re busy looking for more reasons to be bitter, we’re not taking the time to do generative work, to connect and to find…